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Brand Strategy

Understand the strategic thinking behind great brands. Positioning, audience definition, competitive differentiation, and brand architecture. Before any design decisions, strategy shapes direction. Learn frameworks for brand development, explore positioning case studies, and discover how strategic thinking leads to more effective visual identities.

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Eugene
Founded DesignBlog because he couldn't stop bookmarking design stuff anyway. Runs the site, writes when inspired, fixes what breaks. Equal parts design nerd and terminal enthusiast. Probably reading about AI tools right now.
Kerry Ning
Typography nerd who spots bad kerning from across the room. Covers font pairing, typeface design, lettering, and web typography. Believes Comic Sans has feelings - just keeps them at a safe distance.
Eugene
Eugene
Founded DesignBlog because he couldn't stop bookmarking design stuff anyway. Runs the site, writes when inspired, fixes what breaks. Equal parts design nerd and terminal enthusiast. Probably reading about AI tools right now.
Kerry Ning Art O'Ficial Brandon Marks Landon Page Chip Shipman Vic Torres Lou Perman Wiley Frame Control Cat Penny Press Harry Ware Ray Tracer Gail Lery
Dec 1, 2025 • Design News • AI Art • Design Tips